📰 Opinion Disturbing Trend: Universal's Digital Watermark

Should labels use watermarking to protect copyright?

  • Always; protect the artist at all costs

    Votes: 0 0.0%
  • Only if it can be unintrusive

    Votes: 1 12.5%
  • Never; we want the quality we paid for

    Votes: 7 87.5%

  • Total voters
    8
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Rudy

¡Que siga la fiesta!
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While I am not opposed to copyright owners protecting their works, I am opposed when it does so in an obviously intrusive and destructive manner. Sony's big fiasco from several years ago was to install a rootkit on a computer, whenever you inserted one of their CDs into your computer's CD-ROM drive. Universal has something new up its sleeve, and it is in my opinion, even worse.

For over a year now, Universal has been watermarking digital downloads. Not only is it audible in lossless downloads, it can even be heard in lossy MP3 downloads, paid downloads through services like Amazon and iTunes, on Internet radio services such as Pandora and Spotify, and even over FM radio when sourced from a digital file. The audibility is such that it is placed right into the most sensitive range of our hearing (1,000 to 3,600 Hz), and that removal of the watermarking within that range will result in further distortion in the altered file. The more technical details can be read elsewhere online, and I will link to them below.

Due to the nature of how it sounds, many have placed the blame for the poor sound on lossy MP3 compression (which is sonically the worst-sounding lossy compression out there). But in the past several months, many have been finding that even lossless files don't sound quite right. I am currently researching to find out if CDs are affected, as well as the high-quality HDTracks downloads that are growing in popularity.

This blog has samples posted of the watermarking, including a comparison between a watermarked and an unmolested file, and a "difference" file to cancel out the music and demonstrate only the watermarking signal. It also gives more of a technical explanation of how it works. The Hydrogenaudio forums has had an ongoing thread about it, and even the EFF has had a say in it. This is no small issue.

Consumers like us are screwed. A large corporation once against harms the large majority of honest consumers to go after the scant few who pirate the files through illegal downloads. To those of us who value quality sound, it is an insult to us to provide such an obviously defective "product" to us, and have the gall to charge a non-refundable full price for it.

It is further proof of how the industry "experts" who recommended this watermarking are of the same breed who have already run the recording industry into the ground and made the industry what it is today: a shambles. I also feel for those working at the labels, including the artists whose creations are being destroyed by watermarking, who have to live with the fallout.

For now, I do not recommend buying any Universal downloads released from 2012 onward, and I advise questioning the quality of any CD, SACD or HDTracks download until we can verify that these versions are unmolested. If we are expected to pay full price for our purchasing dollars, we demand full quality along with it.
 
Crap like this makes me glad I'm about done buying music. I haven't bought anything new in a long time, outside of the occasional track here and there and occasional CDs by "old favorites." I miss when we could just buy music and play it.
 
I'm still active in obtaining new music, but a lot of it would be reissues. Some of the newer music I've purchased has actually been on vinyl, not digital. It may cost more than in the past, but they take greater care in manufacturing it, and it avoids some of the issues that plague digital (such as brickwall limiting, EQ that is absurd, etc.). And like you say, I can "just play it" and not worry about the details.

I would have hoped this watermarking would affect only current popular releases, but there are even examples of classical recordings it has been used on. Seriously? That makes me wary of wanting to ever purchase a catalog reissue from some of my favorite Verve, MCA, A&M or related recordings. What about the much-anticipated anniversary reissue of Nirvana's In Utero? Do we bother to have recordings remastered so that watermarking can undo any improvement that may have come from the remastering?

This puts a cloud over any Universal purchase...
 
Not to defend the record companies, but I think they do it because, nowadays, the majority listens to music that way anyway, on rinky-dink devices that outpoint poor sound quality.
 
While you can hear it on all systems, it actually could be worse on cheaper systems ($5 headphones, etc.) since some of those are lacking the full range of sound and accentuate the frequency bands that the watermarking affects.

I think I'm more worried that it could be on every format released: CD, HDTracks, etc. in addition to the lossy formats. Any format can be pirated, simply by ripping and/or converting to MP3 or whatever. So there is no motivation for them not to use the watermarking on CDs and such.

In short, I don't buy a CD or HDTracks download and expect to find this watermarking being used, yet nobody can tell me if these are also affected or not. I'm not about to shell out my own money to gamble on it either.
 
This trend is another reason why I stick to analog. Open reel tapes and LP discs. And do my own needledrops and tape transfers or use older CD issues.
 
This is nothing new. I can remember back in the 80's movie companies (particularly Walt Disney) trying to develop "self-destruct" VHS tapes that would fail irreparably after a certain number of plays; this not so much to discourage piracy as to kill rental use (after all, they didn't get a "cut" of each rental.) As far as I know it didn't work.

Now you have Rupert Murdoch (big surprise there, huh?) proposing ebooks that play only a limited number of times, then you have to buy a new license to read them again. Public libraries in particular are fighting this as it would mean they would have to "re-buy" popular or reference books over and over.
 
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